SECTION 1. ANCHORED WEB SOLUTIONS MASTER SERVICES AGREEMENT

This Master Services Agreement (“Agreement”) is between Anchored Web Solutions (“Provider”) and the Client identified in the associated proposal or invoice (“Client”).

SERVICE FRAMEWORK: This Agreement is structured around four operational pillars designed to define engagement scope and operational boundaries:

APPLICABILITY & ACCEPTANCE: By accepting a proposal, signing a quote, making payment, or otherwise authorizing work to begin, the Client agrees to the terms herein. For one-off project clients, the provisions governing ongoing Care and Utility remain dormant but will automatically activate and govern the relationship should the Client subsequently request ongoing technical support, hosting, digital maintenance, or out-of-scope engineering after the initial project deployment.

RELATIONSHIP: Anchored Web Solutions provides digital, technical, creative, consulting, and operational support services as an independent contractor. Nothing in this Agreement creates a partnership, joint venture, employment relationship, or agency relationship.

SCOPE OF WORK: Services will be defined in the accepted proposal, quote, invoice, service tier, addendum, or other written scope document. Only services listed in an accepted scope document are included. Anything else is out-of-scope and may require written approval and additional fees.

SERVICE TYPES: Services may be delivered as: (a) project-based work, (b) monthly recurring services, (c) out-of-scope work, or (d) workshops/facilitation under a separate scope or addendum.

CLIENT RESPONSIBILITIES: Client will provide timely access, materials, approvals, and feedback needed to perform the work. Delays by Client may delay delivery.

REVISIONS, FEEDBACK, AND APPROVALS: Revisions are limited to what is stated in the applicable scope document. Client will provide consolidated feedback within a reasonable time. Requests after approval, after launch, or outside scope may be billed separately. If a review method is provided, Client will use it.

MONTHLY SERVICES: Where the Client is enrolled in a monthly service plan, Anchored Web Solutions may provide ongoing services within the agreed scope, including hosting, updates, backups, security monitoring, uptime checks, oversight, minor content updates within reason, and advisory support. Monthly services are governed by the applicable proposal or service tier. Unless otherwise stated, monthly services are not unlimited and do not include work outside the stated scope.

INCORPORATION OF LIVE OPERATIONAL POLICIES (SLA/SOP): The day-to-day technical execution, communication protocols, support ticket turnarounds, and routine maintenance definitions for Anchored Web Solutions are governed by our live Service Level Agreement (SLA) and Standard Operating Procedures (SOP), accessible at any time at https://anchoredweb.com/sla. Provider may update technical policies to meet security standards. Material changes to response windows require 30 days’ notice via email or portal. Continued use or payment constitutes acceptance. Out-of-scope labor bills at the Tiered Rate Schedule defined in the SLA/SOP.

OUT-OF-SCOPE REQUESTS: Requests outside the agreed scope may be separately scoped, billed at the applicable rate, quoted as a new project, or added through a revised proposal or addendum. Anchored Web Solutions is not obligated to perform out-of-scope work until it is approved in writing.

PAYMENT TERMS: Work commences upon initial payment. Milestone payments must clear before project stages continue. Launch or transfer is withheld until the account is current. All payments are non-refundable.

PROJECT DURATION AND AUTOMATED COMPLETION TRIGGER: To protect operational capacity and server allocation, Anchored Web Solutions enforces a maximum 120-calendar-day active production window from the date of initial deposit. If the project build cannot be brought to substantial completion or live launch within 120 days due to Client-side delays, including but not limited to failure to provide required copy, media assets, branding materials, or third-party API credentials, the project will automatically be deemed “Complete for Invoicing.” At that point, the entire remaining contract balance becomes immediately due and payable upon demand, and any ongoing installment plans will continue to bill automatically regardless of launch status. Upon reaching the 120-day threshold under these conditions, any remaining project balance (including outstanding milestone payments or the remainder of an agreed installment plan balance) shall become immediately due and payable upon demand. Work will remain suspended, and final transfer or launch of the website will be withheld, until the account is brought current in full.

PAYMENT PLANS: Service Provider may allow Client to pay an outstanding balance through installments. Installments are a payment method for an existing balance and do not reduce Client’s obligation to pay the full amount due. Specific installment terms, including any down payment, installment schedule, term length (including monthly terms up to 24 months), and any included support or maintenance during the term, will be stated in the applicable proposal, quote, invoice, service tier, or written scope document. If Client agrees to installments, Client authorizes scheduled charges to the payment method provided and agrees to keep billing information current. If any scheduled payment is missed, reversed, or otherwise fails, Service Provider may pause work and or delay delivery until the account is brought current. Service Provider may offer Client the option to enroll in a third-party administered payment plan for any remaining balance. Enrollment requires Client’s acceptance of the third party’s terms at the time of enrollment. Enrollment may require submission of personal information and may affect Client’s credit profile depending on payment performance and reporting practices.

DATA SHARING FOR PAYMENT PLANS: If Client is offered and elects a third-party administered payment plan, Client authorizes Service Provider to share the minimum necessary Client and invoice information with the third-party provider for plan setup, servicing, and collection of amounts due. Client understands the third party may require Client to provide additional personal information directly during enrollment, and Client must accept the third party’s terms at enrollment.

CANCELLATION: Client remains liable for all work performed, expenses incurred, and third-party costs regardless of cancellation. Monthly services require 30 days’ written notice after the minimum term. Provider may terminate immediately for abusive or unprofessional conduct.

THIRD-PARTY SERVICES: Provider is not liable for outages or policy changes from third-party hosting, plugins, or APIs. Payment plans may require acceptance of third-party administrator terms.

COLLECTIONS (PAST-DUE ACCOUNTS): If an account becomes past due, Service Provider may use a third-party service to assist with payment reminders and collection of amounts due. Client authorizes Service Provider to share the minimum necessary client and invoice information with such service for purposes of collecting the past-due balance.

INTELLECTUAL PROPERTY: Upon full payment, Client receives usage rights for final deliverables. Provider retains ownership of pre-existing materials, proprietary workflows, and internal methods.

SUBCONTRACTING: Anchored Web Solutions may engage trusted subcontractors, specialists, or partner organizations as needed to perform portions of the work. Anchored Web Solutions remains responsible for the services it delivers under the accepted scope, except where a third party’s own service terms control.

ACCESSIBILITY, COMPLIANCE, AND ADVISORY LIMITS: Where accessibility, compliance, SEO, reporting, or similar services are included, Anchored Web Solutions will provide the agreed level of support described in the applicable proposal. Unless explicitly stated in writing, Anchored Web Solutions does not guarantee legal compliance, regulatory certification, uninterrupted rankings, error-free performance, or universal compatibility across future content, browsers, devices, third-party tools, or operational changes.

LIMITATION OF LIABILITY: Anchored Web Solutions will perform services in good faith and with reasonable professional care, but does not guarantee uninterrupted or error-free service. To the maximum extent permitted by law, Anchored Web Solutions’ total liability arising from any claim related to the services shall be limited to the amount paid by the Client for the specific services giving rise to the claim. Anchored Web Solutions shall not be liable for indirect, incidental, consequential, special, or punitive damages, including lost profits, lost data, reputational harm, or business interruption.

GENERAL TERMS: This Agreement and associated proposals constitute the entire understanding. Material changes require written addenda. If any provision is unenforceable, remaining terms remain in effect.

ACCEPTANCE: The Client accepts this Agreement by signing an associated proposal or quote, making payment, approving work to begin, or continuing to use services after receiving this Agreement in connection with a new or renewed service arrangement.

SECTION 2. WEBSITE BUILD SUPPLEMENTAL AGREEMENT

This Supplemental Agreement governs website development services and works in conjunction with the Master Services Agreement.

PURPOSE: Defines terms for CMS builds, including scope, launch protocols, and post-launch maintenance.

CONDITIONAL ACTIVATION: The terms of this Section apply strictly and exclusively if the associated Quote, Invoice, or Service Order contains a line item categorized under the “Build” product suite. If no website build or design services are actively billed, this section is automatically deemed legally inactive and non-binding.

PROJECT TIERS

Our website builds are categorized into three distinct tiers to match the specific needs and complexity of your project. Associated Care plans are included as $0.00 line items in the project quote until the moment of launch:

  1. Express Build: Designed for speed and efficiency, this tier follows a strict 20-day launch timeline. The 20-day clock initiates immediately upon the Client’s selection of a theme from our catalog and signature of the agreement. Client must utilize our preview/staging environment and visual feedback tool for all feedback and asset submission (logos, text, images). Revisions are strictly limited to two consolidated rounds: Round 1 (Days 5–10) and Round 2 (Days 18–20). Projects are launched ‘as-is’ at the 20-day mark. If a domain name is not provided, Service Provider will purchase a domain to facilitate the launch. Includes a full launch checklist (analytics, sitemaps) and three months of Care services included in the price, which automatically transition into a 6-month Care engagement upon expiration of the initial 3 months. This Express Tier is a structural deployment framework running on standardized, pre-vetted design parameters. All brand identities, high-resolution vector logos, fully articulated copywriting text lines, and final corporate media assets must be delivered by the client in a unified onboarding directory on Day 1. Any manual graphic design creation, logo vector cleanups, or copywriting formatting falls outside baseline project parameters and will automatically bill at the active Standard Hourly Rate.
  2. Standard Build: Our baseline CMS solution using WordPress, Joomla, or Shopify. Includes template/theme consultation, responsive design for desktop and mobile, SEO-ready page structure, and up to 12 primary pages/sections. Includes SSL-enabled security, password recovery, and two-factor authentication where supported. The associated Care package commitment starts at 6 months.
  3. Custom / eCommerce Build: Designed for advanced requirements, including custom application logic, unique database architecture, complex payment gateway integrations, product catalog migrations, and specialized functionality. This tier includes extended testing phases and custom development workflows outside the scope of standard templates. The associated Care package commitment starts at 12 months.

CLIENT MATERIALS: Client must provide domain/hosting access, content, and brand assets. Delays in delivery extend project timelines. Provider may use placeholder assets during development if materials are unavailable.

PROJECT PROCESS: A standard website project generally includes:

• initial consultation and planning

• template or design direction selection

• content and asset collection

• development in a staging or private review environment

• use of a visual feedback or review tool

• revisions based on approved feedback

• launch

• post-launch grace period

• transition into monthly maintenance

Launch will occur upon substantial completion and receipt of required pre-launch payment.

HOSTING: The Client may use its own hosting or hosting provided by Anchored Web Solutions, as stated in the proposal. If the Client uses its own hosting, Anchored Web Solutions is not responsible for hosting-related issues outside its control unless otherwise agreed in writing. Hosting services provided by Anchored Web Solutions are governed by a separate supplemental agreement.

TIMELINE: A standard website build is typically completed within approximately 4 to 16 or more weeks depending on scope, content readiness, migration complexity, accessibility requirements, and feedback turnaround. Any timeline provided is an estimate unless guaranteed in writing.

PAYMENT STRUCTURE: 50% deposit due at start; 40% due at substantial completion/pre-launch; 10% due at end of grace period. Scheduled payments must clear before work proceeds.

The specific payment schedule and due dates will be outlined in the initial invoice.

Clients requiring alternative payment arrangements must request such terms prior to project start. Payment plans may be available upon request and are subject to approval. If any scheduled payment is not received by its due date, services will be suspended until the account is brought current. Work may resume once all past-due amounts have been paid.

POST-LAUNCH GRACE PERIOD: A 14-calendar-day post-launch grace period applies following launch for reporting in-scope bugs or implementation issues related to the agreed build. Requests made after the grace period, or outside the original scope, may be billed separately or handled under an active monthly service plan.

REQUIRED MONTHLY MAINTENANCE: Because a live website requires ongoing updates, monitoring, backups, and technical stewardship, the Client agrees to maintain an active monthly maintenance or support plan upon launch. These plans are quoted as $0.00 line items until launch. For Express builds, the first 3 months of Care services are included in the initial project price. For Standard builds, there is a 6-month commitment starting at launch. For Custom/eCommerce builds, there is a 12-month commitment starting at launch. Following the initial commitment term, services automatically continue on a month-to-month basis.

CHANGES TO SCOPE: Any substantial change to page count, features, integrations, migration requirements, accessibility scope, or post-launch support must be documented through an updated proposal, addendum, or other written approval.

SECTION 3. CARE PLANS SUPPLEMENTAL AGREEMENT

This Supplemental Agreement governs recurring hosting, security, and technical stewardship services.

PURPOSE: Ensures ongoing stability and security of the website. Active Care Plans are mandatory for all hosted projects and initiate 30 days post-launch.

CONDITIONAL ACTIVATION: The terms of this Section apply strictly and exclusively if the associated Quote, Invoice, or Service Order contains a recurring line item categorized under the “Care” or “Continuing Services” product suites. If no active platform maintenance, hosting, or technical care services are billed, this section is automatically deemed legally inactive and non-binding.

CARE PLAN TIERS:

ESSENTIAL: 

Mandatory baseline hosting, security, and stewardship. Bills at $100.00/mo beginning 30 days post-launch. Includes a mandatory 12-month minimum commitment.

• Core website health & security monitoring

• Plugin & uptime management

• Integrated on-page feedback system

CORE STEWARDSHIP: 

Proactive, active management of operational systems. Includes all Essential features.

• Includes all Essential features

• One blog post per month

• Custom graphic assets

• Up to two timely press releases

• SEO tuning, GA4 tracking

GROWTH SUPPORT: 

Continuous growth iterations for scaling brands. Includes all Core Stewardship features.

• Includes all Core features

• Advanced creative, technical, and strategic expertise

• CRM setups, automation builds

• Multi-channel content creation

• Strategic oversight for paid ad campaigns

BILLING AND TERM: The monthly Care Plan fee will be billed according to the selected tier. Care Plan commitment periods are determined by the initial build project tier:

• Express Build: Includes 3 months of Care services, followed by a 6-month commitment.

• Standard Build: 6-month commitment.

• Custom / eCommerce Build: 12-month commitment.

Services continue month-to-month after the commitment term. Cancellation requires 30 days’ written notice.

PAUSE OR SUSPENSION: Anchored Web Solutions may pause or suspend Care Plan services for nonpayment, loss of required access, or other conditions that prevent responsible support.

SECTION 4. UTILITY SUPPLEMENTAL AGREEMENT

This Supplemental Agreement governs the essential digital assets required to maintain your platform’s operational integrity.

PURPOSE: This section covers costs associated with domain renewals, third-party software licenses, API service keys, and other yearly recurring expenses that fall outside of routine Care services.

CONDITIONAL ACTIVATION: The terms of this Section apply strictly and exclusively if the associated Quote, Invoice, or Service Order contains a line item categorized under the “Utility” product suite. If no domain, license, API, or yearly recurring utility service is actively billed, this section is automatically deemed legally inactive and non-binding.

BILLING: Because Utility costs are often pass-through or tied to external renewal cycles, these items are billed separately as they occur or on a designated anniversary date, ensuring your systems remain active without service interruption.

SECTION 5. MARKETING STRATEGY & AUTOMATION SUPPLEMENTAL AGREEMENT

PURPOSE: Governs monthly recurring strategy, automation, and directory visibility consulting.

CONDITIONAL ACTIVATION: The terms of this Section apply strictly and exclusively if the associated Quote, Invoice, or Service Order contains a line item categorized under the “Strategy” product suite. If no marketing strategy, visibility automation, or consulting services are actively billed, this section is automatically deemed legally inactive and non-binding.

BOUNDARY: Provider executes technical automation, data pipelines, and reporting. Provider does not perform daily manual engagement, copywriting for organic feeds, or customer service. Client remains responsible for raw content and day-to-day operations.

ADDITIONAL LABOR: Any extensive content creation, major graphic design generation, standalone advertising asset builds, or unmapped campaign execution requested by the Client falls entirely outside baseline strategy tier definitions and shall bill dynamically at the Standard Hourly Rate currently defined in the applicable Quote, Invoice, or live Service Order. All out-of-scope manual labor or technical development authorized under this framework shall apply in fifteen (15) minute increments.

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